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Gear Review: Sailcloth Bags from Sailbags Maui and Mafia Bags

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Repurposing Materials: Sailcloth and Sustainability One of my new favorite things is gear bags made of recycled, or rather repurposed sail cloth from a couple of our “sister sports” - windsurfing and kiteboarding.  Sails and kites can rip, and when they do, apparently, they are pretty...

New Starboard Line Features Art by Sonni Honscheid

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There are a lot of cool boards out there, and a lot of cool designs and colorways out there, but how many of them are actually created by one of the top pros in the biz? Starboard has just release a line of colorful new...

Lake Powell Paddleboards: Small Business Success gets recognized by WordPress

Lake Powell Paddleboards
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Wordpress highlighted Jordan and Joe's business, Lake Powell Paddleboards, in their national ad campaign. Their business has received calls and messages from people all over the country who are seeing the ad on CNN, Fox News, ESPN and other channels. In an email this past weekend,...

Big Sized Family Fun from Fanatic

Fanatic Flay Air L
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Now doesn't this look like fun for the whole family?! Fanatic has just announced the latest addition to its Fly Air inflatable line - the new Fly Air L.  It's the smaller brother of the Fly Air XL  and it's designed to take up...

International Coastal Clean Up Day

International Coastal Clean Up Day
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International Coastal Clean Up Day: Pick up trash, maybe win a board! Editor's Note: Starboard is one of the leading board companies working on behalf of environmental sustainability.  So we're passing this along in hopes that when you paddle today, you'll take part in today's International...

Retail Discussion with Michael from UrbanKai: 2018 Surf Expo

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Perspectives from  Florida's Urban Kai Michael and Aimee Conlee own Urban Kai, a Standup Paddleboard retailer with 2 locations in the Tampa Bay Area and one more opening this spring. They've had some growing pains but have found a few things that have helped them...

New Brand Ambassador For SIC Hails from Greenville, NC

SIC Sarah Muir Westbrook
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One of our favorite Jane Paddlers is now a brand ambassador for SIC Maui! We are so proud of and excited for Sarah Muir Westbrook, who is featured this week on SIC's blog. In this excerpt, she breaks down how she plans her paddling sessions and...

Hood River Watersports Pioneer Steve Gates

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Big Winds founder Steve Gates loses Battle with Cancer Last week, the paddling and windsurfing community lost a giant. If you have ever been to Hood River, you have probably been into Big Winds, the big shop just a stone’s throw from the end of...

Interview: Aussie Pro Angie Jackson and One SUP

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Angie Jackson - One SUP We had the opportunity to meet Australian paddle champ Angie Jackson in Hood River this past week and Distressed Mullet's Pacific Northwest Correspondent Jhacoli Yang of the Village of Stoke interviewed her about her new line of paddleboard - One...

Starboard Trash Picker to Come Standard with Paddles

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Starboard Adds Trash Picking Device to Paddles What an ingenious, simple, clever idea! And another example of how Starboard is leading the way when it comes to helping protect the aquatic environment we all love!! Details from Starboard's Facebook page: "Sometimes it’s the simple things that make...

Lessons and Tours: Are you paying attention to your favorite customers?

Homies Relay teams
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A friend with a successful SUP tour and rental business recently shared his success story with me. It was strikingly simple and while I can't share the specifics of who he targeted, I can surely share the how so you can create your own...

Sonni Hönscheid Joins Starboard and the Tiki Family

Sonni Hönscheid
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New Release Sonni Hönscheid, the three-time (2014-2016) SUP World champion, is joining the Starboard team. “We are stoked to see Sonni Hönscheid joining our Starboard team. The mix of her exciting artistic work and amazing paddling makes her a very valuable partner looking into the future...

SURFTECH Names Jeramie Vaine as Team Manager

SURFTECH Names Jeramie Vaine Team Manager
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Editor's Note:  Congrats to Jeramie and Surtech and NSP! The following news release details Jeramie's new role with the company: SURFTECH Names Jeramie Vaine Team Manager Carlsbad, California. May. 5, 2017. Surftech the manufacturer of Surf/ Stand Up paddle boards has hired Jeramie Vaine to manage...

Video: Zane’s Deep Blue Life

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Zane's Deep Blue Life Video Pono   A state of harmony and righteousness  and balance. In other words, a Deep Blue Life, as explained in this new video from Starboard, featuring a day in the island life of Zane Schweitzer, with a focus on deep love and...

Costco Promotes Paddle Safety

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Costco Magazine Features Leashes and PFDs Giving a hat tip to Costco - the warehouse retailer that often is the gateway for new SUP and kayak paddlers attracted to low-cost boards and boats - for emphasizing safety in the latest issue of its membership mailer,...
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